Subscription Data:
Published for Acupuncturists, herbalists, massage therapists, medical doctors, chiropractors, health care professionals, nutritionists, martial artists, students, and others interested in alternative health methods.
Editiorial Policy:
Editorial content focuses on herbalism, acupuncture, body work, qi gong, philosophy, translation, and other related aspects of Oriental Medicine. Continuous contact with practitioners determines
subject most relevant to their needs. All articles are written and
reviewed by appropriate specialists, and/or professionals. Graphic design, and writing styles should suit our mission of offering educational and practical assistance to health-care specialists. The editors reserve the right to edit for content and length.
Deadlines:
New Years: Insertion/Materials January 2
Publication January 21
Water: Insertion/Materials January 16
Publication February 1
Wood: Insertion/Materials March 18
Publication April 1
Fire: Insertion/Materials May 19
Publication June 1
Earth: Insertion/Materials August 1
Publication August 15
Metal: Insertion/Materials October 15
Publication October 30
Requirement for Ad Clearance:
The publisher reserves the right to evaluate advertising copy in light of the magazine’s overall character and objectives. Advertising is evaluated by members of the editorial board to determine if it provides a service to health care professionals and is in good taste.
Preferred Materials:
Digital layouts (submitted on disk or via e-mail) are required for all 4-color ads and for black & white. All ads must be bordered with a minimum of .25 point border. See Digital Requirements below for disk and file types accepted.
Digital Requirements:
We accept ads by e-mail to omjournal@ameritech.net (limit enclosures to 4MB or less)or by disk.
Disk Formats: CD-ROM, Zip 250, Zip 100, 3.5-inch floppy. File Formate: PDF, QuarkXPress, Adobe Illustrator, Adobe Pagemake 6.5, Freehand (eps only), or tiff (1200 dpi for black and white tiffs, 300 dpi for gray or cmyk tiffs). Every element in your ad must be provided, including all graphics, logos, photos, and fonts (both screen and printer). A digital proof (matte finish) must be included with color ads. If no proof is supplied, the publisher will accept no responsiblity for incorrect color balance. Screens Dots per inch: Halftones are 150 lines per inch.
Miscellaneous:
Oriental Medicine, its publishers, its editors, and its staff shall not be liable for any failure to print, publish, or circulate all or any portion of any issue in which an advertisement accepted by Oriental Medicine, its government or governmental instrumentality (whether federal, state or local), strikes, accidents, work stoppages, fires, or any other similar or dissililar circumstance beyond the control of Oriental Medicine, its publishers, its editors, or agents. Oriental Medicine, its publishers, and its editors shall not be responible for errors in key numbers or any other typesetting done by or subcontracted by Oriental Medicine, and its staff.
